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PROJECT INSIGHTS

What we found at Borgo Belsedere wasn’t just a property — it was untapped potential.  A large, thousand-year-old property steeped in history, it held immense character and cultural value but needed vision, structure, and strategy to come to life. Within one year, we transformed it into a fully functioning retreat destination with a clear brand identity, curated guest experiences, and a solid business foundation.

 

We managed different phases of development — from interior design to the setup of guest experiencee, digital presence, and long-term operational strategy. Together with local partners, we revived the soul of the space while combining the charm with a modern twist that serves both business goals and keeps the heritage alive. 

Today, Borgo Belsedere welcomes guests from around the world, offering an inspiring setting for retreats and events — rooted in place, and built for connection.

Listen to "The Retreat Leaders Podcast", where we share the full journey of creating and launching a retreat venue in Tuscany — from the first idea to opening day — including tips on building a successful retreat business, designing guest experiences, and running a successful retreat venue. 

Key learnings & takeaways: 

From property to profitable retreat venue in Tuscany

Key steps to launch a retreat business fast and right

How to attract retreat leaders and bookings before opening

What guests and retreat hosts actually look for

How to scale a retreat venue without losing authenticity

Borgo Belsedere

A villa & agriturismo - reawakened.

SCOPE OF WORK

  • Strategic business development

  • Property development, construction management & interior design

  • Brand building: concept, identity & communication

  • Creation of online presence (Instagram, website, Google Maps)

  • Development of an Art Residency program

  • Event & guest experience design

  • Sales & customer acquisition

  • Financial  and budgeting

BOOK A FREE DISCOVERY CALL
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